SEO & AI Optimization

Rank Higher.
Drive More Traffic.

Most people who search online don't have the time or the desire to wade through pages of results. As a business owner, you probably aren't interested in learning the complicated (and ever-changing) matrix behind SEO, but we are. We do SEO and we can help your business.

What We Do

What Is Search Engine Optimization?

Most people who search online don't wade through pages of results — they click the top few. SEO is the science of getting your business there. We handle the ever-changing algorithm so you don't have to.

Personalization
We tailor keywords and SEO strategy specifically for your business and services — not a one-size-fits-all template.
Visibility
Increase your Google keyword visibility so more potential customers can find and choose your business online.
Spread the Word
We help people discover how and where to find your business — across search engines, maps, and local directories.
Google's Friend
We make your website more "friendly" to Google through technical improvements, structured data, and on-page optimization.
Increase Keywords
Get found for more search keywords relevant to your products and services — expanding your reach month over month.
Increase Traffic
More rankings mean more clicks — we drive qualified organic traffic to your website consistently over time.
SEO vs. PPC

Which Is Right for Your Business?

Pay-per-click (PPC) advertising offers immediate visibility and control, while SEO builds organic, sustainable traffic over time. Many businesses benefit from both. Get in touch with YB to find the right mix for your goals.

SEO
  • Long-term, sustainable organic traffic
  • Builds authority and trust with Google
  • Compounds in value — results grow over time
  • Ranks in both traditional and AI search results
PPC / Google Ads
  • Immediate visibility at the top of Google
  • Full control over budget and targeting
  • Great for promotions, launches, and events
  • Measurable ROI on every dollar spent
Why YB for SEO

SEO Strategy Built Around How Your Customers Search

SEO is not a one-size-fits-all checklist. YB builds custom search strategies around your services, locations, competition, and goals — so you attract the right traffic and turn rankings into real leads.

Let's Talk

SEO Site Audit

We start with a free review of your rankings, technical health, content gaps, and local visibility.

Keyword & Content Plan

Together we map the searches that matter most and build pages and content that answer them clearly.

Rankings That Drive Leads

With ongoing optimization, reporting, and refinement, we help you climb in Google and turn visibility into calls and form fills.

Proudly Serving the Pacific Northwest

Yakima, WAEllensburg, WATri-Cities, WASpokane, WASeattle, WAPortland, ORWenatchee, WAWalla Walla, WATacoma, WAOlympia, WABellingham, WAEugene, ORBoise, ID
Common Questions

Frequently Asked Questions

Answers to the questions we hear most often about our SEO services.

SEO, or search engine optimization, helps your website appear higher in Google and other search results when people search for your products or services.
SEO is a long-term strategy. Some improvements can happen within a few months, but stronger results usually build over time as content, authority, and rankings improve.
We help with keyword research, website optimization, content creation, local SEO, technical SEO, reporting, and ongoing strategy.
Yes. Strong SEO content, clear page structure, FAQs, local relevance, and helpful answers can improve how your business appears in Google AI Overviews and other AI-driven search experiences.
Yes. We help businesses improve visibility in specific cities and service areas through location pages, Google Business Profile optimization, localized content, and review strategy.
In most cases, yes. Search engines need helpful, relevant content to understand what your business offers and where you provide services.
We look at rankings, impressions, clicks, website traffic, leads, form submissions, phone calls, and growth in important service or location-based searches.
SEO and Google Ads work differently. SEO builds long-term organic visibility, while Google Ads can generate faster paid traffic. Many businesses benefit from using both together.
From Insights

Related Articles

Insights and guides to help you get more from your SEO investment.

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YB
YB Marketing Team
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Schedule a free consultation and let our team build a custom strategy for your business.